ReSPA seminar - Planning and Implementing Communications & Lobbying Campaigns PDF Ispis
Četvrtak, 08 Travanj 2010 13:24

macedonia_flag Krajnji rok za prijave: 12.5.2010.


Seminar

Planning and Implementing

Communications & Lobbying Campaigns

organised by the
European Institute of Public Administration (EIPA)

Skopje, 31 May - 4 June 2010

PROVISIONAL Programme

Key Learning Objectives

  • Gaining an in-depth understanding of the current EU media/communications landscape
  • Developing the competences to define and communicate a commanding message
  • Understanding how to effectively influence and interact with the media and other key actors
  • Designing and implementing a successful communication plan
  • Building key skills in drafting press releases, handling press conferences and interviews
  • Understanding and appreciating the value of new web and social media technologies
  • Understanding the lobbying environment and how to influence in the EU
  • Developing an awareness of inter-cultural issues in communications

 

Methods and Tools

This seminar is based on a highly interactive approach which combines the involvement of experienced media professionals with group participation in the form of relevant discussions, simulation exercises and feedback sessions. The practical focus of the seminar will include drafting press releases, managing press conferences, conducting interviews, planning campaigns and using communications as a lobbying and crisis management tool.

All exercises are targeted at providing participants with the means to deliver a winning communications and/or lobbying campaign in a highly challenging environment.

 

Target Group

Within both the EU institutional and national administrative frameworks, the window for communications and lobbying opportunities is significant. If you work in an institution, state administration, regional/regulatory authority/agency or state organisation dealing with communications issues, you will face internal challenges as well as competition from NGO’s, lobbyists and opposition politicians. This seminar is devised specifically to equip you with the skills to determine, develop and deliver on these communications opportunities.

For those of you working in a variety of more specifically communications-oriented roles, from media/press officers to communications managers, this seminar will provide a fresh and up-to-date insight into the dynamics of European communications.

Location

The programme will be organised in Skopje (former Republic of Macedonia).

Number of participants

The maximum number of participants is 21.

Dates

31 May - 4 June 2010

Ažurirano Ponedjeljak, 24 Svibanj 2010 12:48
 

Sistem "MojKonkurs"

Sve statusne obavijesti, te informacije o terminima i rezultatima ispita u konkursnim procedurama Agencije, sistem MojKonkurs besplatno dostavlja kandidatima putem SMS-a na njihov broj mobitela, te dodatno putem elektronske pošte na e-mail adresu navedenu u prijavnom obrascu kandidata.
Primjena Okvira kompetencija je obavezujuća je za sve konkurse procedure započete nakon 01.10.2017. godine.

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